Cat Hoad founded Absolute in 2007 after managing her own large renovation project. She identified a need for homeowners to turn to an experienced professional to advise on how to plan, design, organise and oversee renovations – reducing the time, stress and risk for the client.
Since founding Absolute, Cat has built upon her project management and ‘attention to detail’ skills developed as a solicitor handling large City deals. She has accrued 10 years’ worth of experience planning, designing and executing home renovations in modern and period properties.
Absolute has grown to a small but dedicated team with a wide range of design and renovation experience, with backgrounds in architecture, interior design, product design, kitchen design and even labour experience on site. We have developed a BIID registered Interior Design Service and Home Staging Service led by Liz Bell alongside our Project Management offering.
We have built up excellent working relationships with many local, national and international specialists and suppliers – ensuring great service and good trade discounts (which we pass on to our clients). We work with a small number of select contractors who we trust and know will produce the high level of finish our clients seek.
Meet The Team
Cat is at the forefront of every project and the 'go-to' person for ideas, problems and advice. She has developed a plethora of knowledge on renovation, planning and swift problem solving. During her spare time Cat enjoys spending time with her family, travelling and going to galleries.
Liz is an experienced interior designer and loves to focus her ideas not only on beautiful aesthetics, but also practical use and longevity of a design. She has background in architecture and is an active member of the BIID, speaking at and attending events and pushing to use the latest styles and best suppliers. In her spare time, she enjoys gardening and seeing live music.
Lawrence is an ambitious project manager with an impressive portfolio and practical renovation experience. He is an excellent on site problem solver with his practical knowledge of trades and materials. In his spare time Lawrence loves exploring the countryside, rugby and doing his own home renovations.
Moeena is a passionate interior designer with an eye for detail, she enjoys designing spaces that enhance ones wellbeing. She has a degree in interior design and has previous experience in project management and kitchen design. Moeena enjoys yoga, travelling and lovely walks with her dog.
Lucy has worked with Absolute in different roles over the past few years giving her full insight into how we work as a business. She is in control of our admin whilst she pursues her other career as a fabulous weather presenter on National TV and radio.
Shymah is a flourishing Interior Architect who has recently graduated from Kingston University London, with a First class honours degree in Interior Architecture/Design. Having started as an intern for Absolute she has now been made a permanent member of the team. She is particularly interested by intricate detailing and vernacular architecture. She enjoys spending time with her baby, family and loves to bake in her spare time.